EmailToolLab is an independent research site for email marketing platforms. We purchase products with our own money, test them for 30 consecutive days under a documented protocol, and publish rankings that explain who each option is for — not just who paid for a badge.
Why we exist: Category roundups are often thin affiliate pages. We counter that with methodology transparency, individual deep reviews, and educational guides that remain useful even if you never click an affiliate link.
Adrian sets editorial standards, disclosure rules, and site policy. Affiliate revenue funds testing; it does not purchase scores. Based in the United States.
Daniel Mercer designs hands-on tests and writes the scored evaluations you see on product pages. No vendor advance notice. No pre-publication score previews for affiliates.
Contact: [email protected] · Contact page · Methodology